Social media marketing is used for all traditional marketing purposes - to attract customers.

The article reveals issues such as the problem of digitizing the higher education system and its achievements. The author consistently studies the positive aspects of the introduction of digital technologies into the educational process related to the prospects for the development of online and distance education.

This article shows the role of this area in the development of the tourism economy. Also, the current state of the tourism sector in the region is analyzed and suggestions and recommendations are made about the prospect of its management.

Modern programs in foreign languages contain materials focused both on the final product and on the learning process. The development of intensive methods for universities and schools remains an urgent task today. The article defines the tasks of the intensive method of teaching in the university and the main factors confirming the effectiveness of the intensive methods of teaching a foreign language.

In the article, a more close examination of the Module Program is to highlight the advantages and disadvantages of its importance in the training system. The development of modules involves the collection and analysis of professionally oriented information, the development of tools for describing the formulated powers, training and control, forecasting possible risks, the appointment of the person responsible for the module.