The article discusses the specific linguistic aspects of vulgarisms expressing the character of people and other features of their personalities in the language of Khorezmian dastans. These issues are based on the texts of manuscripts and lithographs spread in the Khorezm region.

This article describes the significance of our national folk games in everyday life, educational processes, and the life of our republic, as well as their history and types.

The article notes the need to use modern methods of education in order to achieve the expected effect in the training of middle-tier legal personnel in higher and proffessional educational institutions. Materials are presented that shed light on the theoretical foundations of the application of modern educational methods. The advantages of some of the techniques used in legal education processes are highlighted today.

The article examines the economic content of mobile marketing as a new effective tool for promoting goods and services of enterprises, the peculiarity of which is the establishment of interactive contact with the target audience beyond spatial restrictions. The advantages of mobile marketing are revealed, distinguishing it favorably from other types of marketing activities, and the disadvantages are indicated. The authors pay special attention to the potential of mobile marketing in terms of stimulating the sale of goods and services, increasing brand awareness and consumer loyalty to them.

This article contains information about the names, history, and characteristics of clothes in English and Uzbek languages.