International scientific journal "Modern Science and Research"

ISSN: 2181-3906;   OAV Guvohnoma №042359;   Impact factor (UIF-2022): 8.2
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Articles Information letter

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EFFECTS OF WARM-UP AND STRETCHING EXERCISES ON PROPRIOCEPTION AND BALANCE

The number of sports injuries increases when a person's health and physical fitness improves with increasing participation in sports activities. Warm-up and cool-down, flexibility exercises, coordination, balance and proprioceptive exercises are important in preventing sports injuries. Warming up and stretching have historically been the norm. Although the importance of proprioception has been recognized and research has increased in recent years, research on the mechanisms affecting balance and proprioception is lacking. Warm-up and stretching exercises are among the parameters that can affect balance and proprioception. The purpose of this review is to examine the literature on the effects of warm-up and stretching exercises on balance and proprioception. During the study, the literature was scanned by including the terms warm-up, stretching, proprioception, and balance in the pubic area. Research shows that warming up has a positive effect on balance in general, and that stretching also improves balance. However, some studies have shown that stretching either impairs balance or does not affect balance. When looking at the effect of stretching on proprioception, many studies show that stretching generally has a positive effect on proprioception, while some studies show no effect on proprioception and joint position sense.


11.02.2024 Volume 3 Issue 2 View more Download
A COMPILATION STUDY OF INNOVATION IN SPORT

Although sport today represents one of the multifunctional and convenient areas closely related to many aspects of life, it has now started to become an industrial product. Innovation in sports is a topic that always amazes and amazes people. Although the origins of innovation in sport are rarely of interest to sports spectators, participants or athletes, innovation in sport is of great importance to sports organizations, businesses, organizers of major events and even nations because of the great impact they have on the organization they create. In addition, innovation in sports usually refers to the implementation of a new management, process, organization, marketing approach, or the introduction of a new sports product. Innovation in sports is a phenomenon that facilitates the organization of sports organizations, profits for the business of sports and prestige for the countries that organize major events. When studying the international literature, many innovations that can be seen as innovative practices in large sports organizations are included in the organizational process. Therefore, in order to show sports innovation and its examples more clearly in this study, it has a different perspective. An attempt has been made to create product, process, service, organizational and marketing oriented innovations that can be classified as innovations in sports.


11.02.2024 Volume 3 Issue 2 View more Download
SPONSORSHIP RELATIONSHIPS IN SPORTS MARKETING

Along with the concept of sports marketing, the concept of sports industry has come forward. Sports marketing refers to the marketing of brands through sports and marketing sports for social purposes. Marketing promotion activities consist of personal selling, advertising, public relations and advertising. Public relations; It is a component of this activity aimed at creating a positive image by creating emotional connections with customers. In addition, the scope of the target audience that must be defined in public relations activities is expanding. This target audience includes not only individuals who enjoy sports services, but also various groups and fans involved in this service. In public relations, advertising expenditures are used for activities that benefit society, and unlike advertising, the goal is to generate news through positive activities that are newsworthy rather than buying media space. Sponsorship activities are part of public relations activities that help institutions fulfill their social responsibilities. Despite sponsorship investment for brands marketing through sports, sponsorship investment for social sports marketing is not preferred by brands. In fact, this area is an important channel that serves to fulfill social responsibility to achieve marketing promotion activities.


11.02.2024 Volume 3 Issue 2 View more Download
ISSUES OF THE DEVELOPMENT OF FINE ARTS IN SCHOOLS

The article deals with the development of fine arts in schools, discusses various methodological techniques. These methodological techniques are widely used in schools of fine arts.


11.02.2024 Volume 3 Issue 2 View more Download
DEVELOPMENT OF STRATEGIC MANAGEMENT IN THE HIGHER EDUCATION SYSTEM

This article provides comments on the development of strategic management in the higher education system. Creating a strategic management program is considered one of the most important factors today. Various factors influence the development of management in the educational system. Strategic management creates the necessary knowledge and skills to improve the effectiveness of this education.


11.02.2024 Volume 3 Issue 2 View more Download
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