International scientific journal "Modern Science and Research"

ISSN: 2181-3906;   OAV Guvohnoma №042359;   Impact factor (UIF-2022): 8.2
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Jurnalning rasmiy tillari: o‘zbek, rus, ingliz
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Articles Information letter

Oxirgi qushilgan maqolalar:



LINGUACULTURAL INSIGHTS: HOW APHORISMS REFLECT NATIONAL IDENTITY AND CULTURAL VALUES

This article explores the intricate relationship between language and culture, focusing on the role of aphorisms as a linguistic reflection of cultural values and societal norms. Through a linguacultural analysis, the study examines how aphorisms about the “motherland” capture deeply embedded cultural beliefs about national identity, loyalty, and belonging. Drawing on a wide range of academic sources, including works by Yule, Ter-Minasova, Scollon, and others, the article discusses the ways in which language both shapes and is shaped by cultural practices. It highlights the metaphorical use of language in expressing enduring ties to one’s homeland and analyzes how these metaphors are integral to understanding collective identity. In doing so, the paper connects theories of intercultural communication, linguistic anthropology, and cultural studies to show how aphorisms function as a powerful tool for conveying the symbolic relationship between individuals and their nation. Through this analysis, the article contributes to the broader discourse on language, culture, and communication, offering insights into the ways language serves as a vehicle for cultural expression and societal cohesion.


05.05.2025 Volume 4 Issue 5 View more Download
THE DYNAMICS OF THE INCREASE IN ALLERGIC RESPIRATORY DISEASES IN CHILDREN UNDER CLIMATE CHANGE CONDITIONS AND PREVENTIVE MEASURES

In recent decades, the prevalence of allergic respiratory diseases, such as asthma and allergic rhinitis, in children has been rising at an alarming rate. One of the key contributors to this trend is climate change, which has altered environmental conditions, exacerbating the frequency and intensity of allergens such as pollen, mold, and air pollutants. This paper examines the dynamics of the increasing incidence of allergic respiratory diseases in children under the conditions of climate change. It explores the key environmental factors-such as rising temperatures, longer pollen seasons, and worsening air quality-that contribute to this growing health concern. The paper also delves into the vulnerability of children, whose developing immune and respiratory systems make them more susceptible to environmental stressors. In addition, it emphasizes the importance of preventive measures, including environmental regulation, early detection, allergen avoidance strategies, and public health policies aimed at reducing exposure to harmful environmental factors.


05.05.2025 Volume 4 Issue 5 View more Download
VIRTUAL REALITY IN MARKETING: ENHANCING CUSTOMER EXPERIENCE AND BRAND ENGAGEMENT

This article explores the transformative role of Virtual Reality (VR) in modern marketing strategies, focusing on how immersive experiences are reshaping customer engagement and brand interaction. By analyzing global trends and recent case studies from companies and organizations like IKEA, Nike, and Samsung, the paper highlights VR's potential to elevate customer satisfaction, drive emotional connection, and generate measurable business outcomes. It also considers technological, psychological, and infrastructural challenges while providing actionable insights for marketers aiming to adopt VR as part of their digital strategy.


05.05.2025 Volume 4 Issue 5 View more Download
YOPIQ VA OCHIQ AXBOROT TIZIMLARI VA RESURSLARINI INTEGRATSIYALASH MODELI

Mazkur maqolada yopiq va ochiq axborot tizimlari va resurslarini yagona axborot makonida integratsiyalashning konseptual va amaliy asoslari keng qamrovda tahlil etiladi. Integratsiyalash modeli doirasida axborot almashinuvi, tizimlararo moslashuvchanlik (interoperabilitet), xavfsizlik strategiyalari, huquqiy va axloqiy masalalar, texnik arxitektura hamda standartlashtirish muammolari har tomonlama ko‘rib chiqiladi. Yopiq tizimlarning ishonchlilik va maxfiylik talablari bilan ochiq tizimlarning ochiqlik, innovatsion yondashuv va shaffoflik prinsiplari o‘rtasida muvozanatni ta’minlash modelning markaziy vazifasidir. Tahlil davomida SOA (Xizmatga asoslangan arxitektura), API Gateway, ETL texnologiyalari, axborot xavfsizligi protokollari, va mashina-o‘qilishi mumkin bo‘lgan interfeyslar kabi zamonaviy texnik yechimlar misolida amaliy yondashuvlar yoritiladi. Ushbu maqola ilmiy izlanishlar, davlat va korporativ axborot infratuzilmalari hamda raqamli transformatsiya loyihalari uchun zaruriy nazariy va metodologik asosni shakllantiradi.


05.05.2025 Volume 4 Issue 5 View more Download
YOPIQ VA OCHIQ AXBOROT TIZIMLARI VA RESURSLARINI INTEGRATSIYALASH MODELI

Mazkur maqolada yopiq va ochiq axborot tizimlari va resurslarini yagona axborot makonida integratsiyalashning konseptual va amaliy asoslari keng qamrovda tahlil etiladi. Integratsiyalash modeli doirasida axborot almashinuvi, tizimlararo moslashuvchanlik (interoperabilitet), xavfsizlik strategiyalari, huquqiy va axloqiy masalalar, texnik arxitektura hamda standartlashtirish muammolari har tomonlama ko‘rib chiqiladi. Yopiq tizimlarning ishonchlilik va maxfiylik talablari bilan ochiq tizimlarning ochiqlik, innovatsion yondashuv va shaffoflik prinsiplari o‘rtasida muvozanatni ta’minlash modelning markaziy vazifasidir. Tahlil davomida SOA (Xizmatga asoslangan arxitektura), API Gateway, ETL texnologiyalari, axborot xavfsizligi protokollari, va mashina-o‘qilishi mumkin bo‘lgan interfeyslar kabi zamonaviy texnik yechimlar misolida amaliy yondashuvlar yoritiladi. Ushbu maqola ilmiy izlanishlar, davlat va korporativ axborot infratuzilmalari hamda raqamli transformatsiya loyihalari uchun zaruriy nazariy va metodologik asosni shakllantiradi.


05.05.2025 Volume 4 Issue 5 View more Download
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