Abstract. Asia is an integral part of world civilization with its rich culture and deep historical roots. This article is devoted to the study of the main aspects of culture and historical heritage characteristic of various peoples of the Asian region. The customs, religious traditions, art and architectural monuments of the peoples of East Asia, South Asia, Central Asia and the Middle East are analyzed. At the same time, historical processes, including the formation of ancient civilizations, great empires, trade routes and cultural connections, and their impact on today will be highlighted. The article reveals the contribution of cultural diversity and interaction of different peoples to the global heritage. Thus, it provides an opportunity for a deeper understanding of the cultural and historical wealth of the Asian region.