ORGANIZATION AND CONTROL OF MARKETING ACTIVITIES IN THE ENTERPRISE

15.05.2024 "Modern Science and Research" xalqaro ilmiy jurnali 1 seriyasi. Volume 3 Issue 5

Abstract. The article discusses the peculiarities of the development of marketing strategies in light industry enterprises in the expansion of production of competitive products in the global market.

Keywords: competitive product, manufacturing, light industry, enterprise, marketing, strategy.